CRM & Marketing

Convert More Customers with the Right Knowledge at the Right Moment

Today, engaging consumers is more difficult than ever. You spend enormous effort and millions of marketing dollars trying to get their attention and trigger a response.

So when consumers do contact you, what are you doing to make them yours? The answer is "not enough" if you never even find out who most of them are.

Turn Interest into Opportunity

At the moment consumers reach out to you over the phone, on the Web or at the point of sale, you have a precious opportunity.

In that instant, you have the chance to make a conversion, build customer loyalty, increase your revenue and lift your Return on Marketing Investment.

With just a phone number, we enable real-time name and address capture to ensure you have accurate data for your marketing efforts. The same information will improve your customer experience and boost efficiency by allowing your agents to quickly verify caller information rather than painstakingly transcribe it.

Thanks to our authoritative data and proprietary linking logic, no other company can match our ability to accurately identify your prospects and customers and then deliver information about them — such as name, address, phone and predictive attributes — in real time.

Don't Let Customers Slip through Your Fingers

There are many reasons why a potential customer might show interest but not purchase — a dropped call, a last-minute change of heart or simply shopping around.

Our SecondApproach^® automated remarketing automatically reaches back out to these hot leads with next-day communications — while interest is still high. By helping you reach out to your hot prospects before they have a chance to go cold, TARGUSinfo gives you marketing velocity where other efforts typically fizzle out.

Using our unrivalled consumer data, we append verified contact information to a non-converting caller’s phone number. Then, we automatically send a direct-mail offer using artwork that you provide.

You can use the same information to fuel outbound calls or emails. Whatever the medium, you’ll boost conversion rates, not to mention your bottom line.